The (Horrific?) Evolution of Jeans

May 20th 1873 The Birth Of Jeans In the late 1800s, denim trousers were typically worn by male workers and referred to as “waist overalls”. Tailor, Jacob Davis approached businessman Levi Strauss about seeking financial support to patent his idea. The idea? To add metal rivets to the pockets and button fly of denim trousers. And so, on May 20, 1873,…

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